Its no secret that these days, if you want your business to take off, you need to have a strong online presence. While ranking your website in the SERPs is guaranteed to get you traffic, its a long process that requires you to be ready to invest some serious time and money.

But dont worry. Here are 5 practical tips on how to boost your websites ranking in Google.

1. Start with a solid foundation

If youve just started building your website, the first thing that you need to do is start with a solid foundation. Make sure that your website is easy enough to navigate, so that Google can easily crawl it. Avoid posting duplicate content, as doing so can lead to technical issues that can be hard to fix later on.

2. Check your speed

Websites that load content faster dont just have better overall user experience; they also rank higher in search engines than slower websites. This is why its important that you continuously monitor and improve your websites speed, even after its launch. One simple way to ensure that your website maintains good speed is by compressing and optimizing the images.

3. Improve your link profile

Links still play a huge role in how your website ranks, so even if youre not into link building, the least you can do is to improve your link profile. A less spammy approach that you can take, is to turn your brand mentions into links. Just contact websites with pages that mention your company, and request that they give you a link back to your website. If you ask nicely, theres no reason why they wouldnt honor your request.

4. Work on on-site optimization

Even with countless backlinks to your website, theres no way that youll rank without working on your on-site optimization. It may seem tedious, but creating unique and descriptive titles that clearly represent your brand is an effective way to rank. The same applies to well-crafted meta descriptions, that make your content irresistible to users. When you optimize your website for real-life users, Google will surely reward you with good rankings.

5. Go mobile

Lastly, dont forget to go mobile. With more and more users using mobile devices to access the internet, you need to make sure that youre where the action is. And because Google has finally come out with a mobile-first index, its just a matter of time before Google starts indexing and ranking mobile versions of websites.

In this new age of SERPs, its all about building websites that cater to your target user, and not the search engines. With continuous effort and the right strategy, you can boost your websites visibility in just a few short weeks.

People often buy life insurance after a significant event like marriage or death. There are a variety of reasons why you should purchase a policy now, although there are a lot of people realize it a little late in life. And buying life cover later for financial protection is what usually happens. Just imagine driving on the freeway with no car cover? All of us know that at some point an accident is almost inevitable. If you buy a life policy, you ensure that your family does not struggle financially after your passing. It will help them while they cannot depend on your income any longer.

Life insurance covers your life and provides your family with money when you passed away or disabled.

No one wants to think about unfortunate events like illness, disability or even death. So it is often seen that people forget to plan financially for these types of situations. So, life cover is often overlooked, and people regret it. Another issue is the amount of protection is sometimes not enough for the family. You need to contact your insurance company and review your policy and any changes. The typical reason individuals buy life insurance is the fact that it will replace their income after they can no longer provide for their loved ones. It is why you should regularly update your policy, in case of promotion or anything, and your family depends on a certain amount of money.

Although many think that you do not pay tax on life insurance, in South Africa, you do pay a certain amount of tax. So, be prepared to pay tax. Your family will have a great appreciation for you if you have taken care of them financially after your death. Critically ill individuals that are insured can ask the beneficiary to claim the death benefit. The same goes for an individual disabled at work or by accident, no longer able to work and to provide for his or her family.

Furthermore are questions and answers you can go through. When looking at life cover, how much protection will you need to take out for your family? Life insurance companies do have calculators to help you figure out how much coverage you are going to need. No person’s circumstances are the same, which means each of us has a different amount and requirements. Why is it essential to have insurance? The simplest explanation is the fact that it will take care of your loved ones money-wise. Everybody dies eventually, maybe tomorrow or maybe in years time, but it happens, and often people want to prepare for it. What is the standard benefit from having life cover? It is a stress reliever, knowing that your family will have money in case there is a loss of income. It will put your mind to rest knowing that they will be taken care off. When you see what you want and what you are willing to provide your family with, you will have to find a life assurance provider. There are a lot of life insurance companies in South Africa and offer you different quotations. You will have to collect offers from a few of them, compare the benefits and quotes, and choose the one with the most benefits that cost less.

There are two options for life cover to consider. The first is the whole life, and the other is term life insurance, it is the most common policies that people purchase. Read more about these policies on life insurance websites. You will find some valuable information there.

What can the beneficiaries do with the money? It can be used for anything; the recipient can do with the money as they please. For instance, they can settle the debt, mortgage, education fees, medical bills, provide daily things or even go on vacation. The money is there for the family to do as they please or keep on going. So, do right by your loved ones and find out if you can apply for a life insurance policy today!