Buyers Forum Winner: Frontier Magazine- Aug/Sept 2009
For any product, the ultimate test is to be judged by the people who decide whether or not it will end up on the shelves. In each issue of Frontier Brands and Frontier Brands Reports, Frontier Magazine (a U.K.-based trade magazine for travel retail) invites three senior buyers to assess five products that are new to the marketplace. In the Aug/Sept issue, FlyRight Jet Lag Formula earned a score of 120 pts, besting all of the competition that month and earning the coveted Buyers’ Forum Gold Seal for best new product to enter the market.
